Announcement

Finding Your Specialist Ecommerce Accountant

This guide is part of our Ecommerce Accounting Hub, fundamentals series. If you’ve been with us since the beginning, you’ll know how complex managing ecommerce accounts can be. And then there are the added layers of sales tax, inventory, and merging multiple channels to consider, all of which directly impact your books. To make sellers' lives easier, we have a directory of our trusted accounting partners based all over the world, so that you can find the expert, professional help you need.

A2X Is Growing, In More Ways Than One.

Welcoming Hubdoc and Google alumni to the A2X leadership team and celebrating over half a billion orders processed by A2X customers globally I’m not the biggest fan of leadership announcements. Too much focus on the person or the company rather than the customers and partners they serve. But if someone joins a party, community or any group, it’s only polite to say hello. To that end, I’m Jamie McDonald 👋, and I’m joining the A2X team as CEO, along with my long-time business partner Jamie Shulman as Head of Accounting, and Dave Resnick as Chief Commercial Officer.

Introducing A2X for Etsy

To all the makers, designers and craftspeople out there, get ready to spend less time on your accounts and more time creating. Today, we are excited to announce the launch of A2X for Etsy. Etsy sellers will now be able to integrate A2X with their stores and accounting software for accurate, seamless accounting. Etsy: “Keep Commerce Human” A niche marketplace dedicated to all things handmade and original, it is Etsy’s mission to keep people at the heart of ecommerce.

Announcing the Launch of A2X for Sage

Sage began life as a startup in 1981. Founded by David Goldman to automate the accounts of his own business, Sage now has 13,000 employees worldwide and millions of customers across 23 countries. And, in 2018, Sage took their offering to the cloud. Today, we at A2X are excited to announce that Sage Business Cloud Accounting customers will now be able to integrate with our software for seamless ecommerce accounting.

Google Cloud Features A2X for 'Innovative Use of GCP'

A2X has been built to scale up to support accounting for hundreds of thousands of Amazon sellers, including the largest who deliver in excess of 100,000 orders every month. At A2X we’re incredibly proud of the architecture we’ve built on top of Google’s Cloud platform (GCP) and delighted to have been recognised in a recent Google Cloud case study: “A2X: turns to Google Cloud Platform to help eliminate accounting complexity for Amazon sellers”.

A2X Welcomes First UK Partner, AVASK Accounting and Business Consultants

[Announcement made August 2017]. We are delighted to announce the introduction of our first UK partner AVASK Accounting & Business Consultants. AVASK and A2X have been working together since 2015. A2X has been essential in streamlining AVASK’s services, allowing their tax advisors and accountants to automatically fetch their clients’ latest Amazon settlement transactions and post summarised transactions directly to their accounting system. “A2X is an essential part of our day-to-day operations.

A2X Wins Xero Americas Industry Specific App of the Year 2018

We’re thrilled to announce that A2X has been granted the Industry Specific App of the Year award at the Xero Americas Awards 2018. This award recognizes the fact that accountants and bookkeepers in North America (and throughout the world) are gaining significant amounts of value out of using A2X to automate their Amazon accounting. “The niche focus of A2X has really paid off… no other tool on the market nails Amazon payout reporting like the tool they’ve made.

Introducing A2X for eBay

It all started with a broken laser pointer. In 1995, Pierre Omidyar saw potential. The internet was still fairly new, but perhaps this giant network could be a good opportunity for commerce. He tried it out, listing a laser pointer for $1 on his originally-named Auction Web, which was soon driven up to sell for $14.83. Perhaps there was something here. By early 1996, eBay had become a million dollar company.

Introducing A2X for eBay Beta Programme

You spoke and we listened. Over the last few years, we have been asked many times if A2X can be used to connect eBay with your accounting system. And while there is a manual workaround that can be put in place to connect your accounts, we haven’t offered a dedicated eBay accounting integration - until now. Introducing A2X for eBay: beta programme Today, we are proud to announce the launch of our A2X for eBay beta programme in advance of the official rollout later this year.

A2X for Walmart Launch | Seamlessly Automate your Walmart Accounting with A2X

Today is an exciting day for everyone here at A2X. That’s because today, we are thrilled to announce the launch of A2X for Walmart. While Walmart has traditionally been a big box retailer operating megastores throughout the world, they recently entered the online shopping industry in a big way - by creating the Walmart Marketplace and acquiring a number of smaller online shopping platforms to fuel their growth. If you’re selling on Walmart, or planning to sign up in the near future, then you’ll be pleased to know that A2X for Walmart is here to take the hassle out of ecommerce accounting.

Shopify Accounting Day at San Francisco Shopify Merchant Lounge

Calling all Shopify Merchants in the San Francisco Bay area. On Thursday, March 19th, Shopify has organised a day dedicated entirely to help Shopify Merchants with their accounting. Shopify accounting office hours will be held from 10 am - 4.00 pm and a Shopify accounting meetup will take place from 6.00 pm. Both events will be in the Shopify Merchant Lounge. Shopify Accounting Office Hours Join accounting and tax experts Wayne Richard and Jermey Allen who are available for one on one appointments in the Shopify Merchant Lounge.

Shopify Fulfilment Network Guide: What you need to know and how you can leverage this to expand your business

On June 19th, 2019, Shopify announced their largest development to date - the Shopify Fulfilment Network (SFN). Through combining sophisticated machine learning systems with a geographically dispersed network of warehousing facilities, Shopify aims to make it easier for online sellers to successfully grow their brands. “Shopify is known for having simplified the online shopping experience, and we are now taking this one step further — making the fulfillment systems and technology that used to be reserved for the largest companies in the world accessible and affordable to every merchant, even those just starting to take off.

A2X named Emerging App of the Year finalist in Xero Awards 2019

Thanks to your incredible support over the years, A2X has been named a finalist in the 2019 Xero Awards in the Emerging App of the Year category for the release of our Shopify accounting tool, A2X for Shopify. The Xero Awards 2019 are all about recognising and celebrating diverse partner firms, apps and small businesses. Basically, it celebrates those who are doing extraordinary things in the life of their businesses.

Join A2X for an educational webinar with Xero, Shopify and WhichAddOn this Thursday

A2X Presents “Opportunities in Ecommerce & Best Practices for Accountants & Bookkeepers” Register here for an exclusive webinar this Thursday at 11 am AEST If you are an accountant, bookkeeper or cloud integrator, this webinar is for you! Register now to hear from experts on the opportunities in ecommerce and best practices for connecting and working with Shopify clients. The Line-Up Shopify will be discussing the opportunities for you in ecommerce and tips and tricks you can use to build your ecommerce client base.

A2X named Xero's App Partner of the Month for September 2019

A2X, the worlds leading Shopify and Amazon accounting connector has been named by Xero as it’s App Partner of the Month for September 2019. A2X has been helping thousands of you across the world to automate, streamline and accurately account for all of your, or your client’s e-commerce sales for over 5 years now. The launch of our new product, A2X for Shopify is now helping Shopify stores all across the globe to accurately account for their Shopify sales inside of Xero.

Join A2X and special guests at Xerocon Brisbane 2019

The A2X team are very excited to be attending Xerocon with the main focus being the recently launched, A2X for Shopify! This week, on the 4th and 5th of September, A2X is heading along to Xerocon at the Brisbane Convention & Exhibition Centre. As well as the usual Xerocon excitement, we have a jam-packed schedule planned for you. If you’re an accountant with Shopify clients or you are interested in the e-commerce accounting niche, come by the A2X booth with all your pressing questions.

A2X for Shopify is here to help you simplify your Shopify accounting!

You asked and we listened. After many months of development and hard work behind the scenes, we’re thrilled to announce that our latest integration is here: A2X for Shopify. During the past four and a half years, we have helped thousands of Amazon sellers and accountants to simplify their bookkeeping by automating the process of importing financial information into Xero and QuickBooks Online. Through accounting for settlements rather than individual transactions, A2X provides a highly accurate and scalable method of recording transactions.

A2X will be attending Prosper Show 2019!

Prosper Show is an annual conference for established Amazon sellers to learn more about best practise education, new ways of doing things and opportunities for networking with others in the FBA space. A wide range of service providers attend this event to meet new and existing clients, and learn from one another. The full exhibitor list can be found here. “Aimed at online sellers seeking to improve their business on Amazon, this conference features several ex-Amazon leaders and CEOs/General Managers from leading Amazon marketplace solution providers using workshops and seminars to help sellers learn how to build better online businesses.

The Lazy Entrepreneur Podcast Features A2X

A2X was featured on the Lazy Entrepreneur Podcast this week. Where long time business owner and A2X user, Sam Priestley showed his listeners the details of the day-to-day of his Amazon FBA accounting. He goes into depth on how he combines a traditional accountant, bookkeeping software and A2X to handle a large international Amazon FBA business. Explaining it all to his wife and business partner Emma who has no experience whatsoever with accounting or bookeeping.

New Book ‘Profit First for E-Commerce Sellers’

Specialist e-commerce accountant, bookskeep founder Cyndi Thomason’s new book, “Profit First for E-commerce Sellers” has just been published and is now available on Amazon and Barnes & Noble. ‘Profit First’ is a cashflow management methodology for small businesses created by Mike Michalowicz. Cyndi Thomason has taken the core concepts of the Profit First methodology and customised them to address the specific needs of the e-commerce business. Cyndi is the guru in applying Profit First to e-commerce businesses to help them achieve true profitability and business sustainability.

QB Appy Hour features A2X

A2X was featured on the QB Appy Hour last month. Ellen and I showed how A2X can automate Amazon accounting as part of an overall ecommerce accounting workflow. Check out the recording below:

Join A2X in Singapore and Hong Kong for the #XeroRoadshow

This November A2X will be at the Xero Roadshow events in Singapore and Hong Kong. If you’re an Amazon seller or an accountant selling with FBA on Amazon.com, or any Amazon market globally, we’d love to talk. Where to meet us Hong Kong - Tuesday 20 November 2018 Sky100 Observation Deck International Commerce Centre (ICC), 1 Austin Rd W, Yau Ma Tei, Hong Kong Singapore - Friday 23 November 2018

Xero features A2X for innovation and success

Xero recently featured A2X showcasing innovation and success on the Xero platform. Xero describes A2X as “clever software [that] makes Amazon accounting easy” You can read the full article over on the Xero blog.

Join A2X at Xerocon Brisbane and our Brisbane Amazon Accounting Meetup!

The team at A2X will be heading to Brisbane, Australia early September for Xerocon Brisbane 2018! We will be there in full force with plenty of your favourite A2X Swag. Be sure to come and visit our booth on the exhibitor’s floor to come and say hello to the team! We will also be hosting another one of our popular Amazon accounting meetups - this time will be a little different.

Xero Awards 2018 – A2X is a finalist

Our trip to Xerocon Brisbane next month just got a little more exciting with the news that A2X has been shortlisted as an Award finalist in the category of: ‘Industry specific app partner’ As an app partner, A2X solves a very specific problem for Amazon sellers and is recommended by Accountants and bookkeepers as a necessary tool to automate the reconciliation of settlements paid by Amazon to its Sellers. We’re looking forward to being in good company on September 4th at the awards event.

Product update: Free trial available for Amazon cost of goods sold and FBA inventory valuation, plus new cost management tools

In the latest release of A2X you’ll notice a few changes that we’ve made to cost management, cost of goods sold and FBA inventory. We’ve been hearing your feedback, so thank you for the input and suggestions, we hope you like the new tools. Cost of goods sold (COGS) is now integrated into the A2X free trial, so you can set up and preview cost of goods before choosing your plan.

A2X will be at Boost with FBA in New Orleans

Next week A2X will be at the Boost with FBA event in New Orleans, bringing together sellers from across the US for “a daylong focus on seller success”. If you have questions about your Amazon seller accounting or finances or want some help understanding how to get the most from your accounting system as an Amazon business, A2X can help. If you are in New Orleans for the event, get in touch: contact@a2xaccounting.

A2X joins the Amazon Marketplace Appstore

Amazon just launched the Marketplace Appstore, which has been developed specifically with marketplace sellers in mind. The Appstore will function as a central interface for merchants to browse and discover plugins and software integrations that interact directly with their Seller Central accounts. We’re excited to announce that A2X is listed on the Appstore, under the category ‘Accounting and Tax Remittance’. A2X is automated accounting for Amazon Marketplace Sales, fees, cost of goods sold, and FBA inventory.

A2X and the GDPR - changes to our privacy policy

The EU General Data Protection Regulation (GDPR) will set a new standard for how companies use and protect EU citizens’ data. It will take effect this month on 25th of May 2018. A2X takes security and privacy of your data seriously and will be meeting these new standards with changes in user consent and privacy policy. You will notice several changes in A2X to ensure we are meeting our obligations.

A2X is officially a member of the Amazon Marketplace Developer Council

We’re excited to announce that A2X will be participating in the new Amazon Marketplace Developer Council. The developer council consists of a group of developers and organizations that extensively use the Amazon Marketplace APIs to create useful software apps for Amazon sellers. Through participation in the Amazon Marketplace Developer Council, A2X will be offering input towards the roadmap and future development priorities for the Amazon marketplace APIs. What does this mean for the future of Amazon?

US event update: Catch up with us on the road as we head West to East

Palo Alto - Las Vegas - Atlanta. It’s a new season of events for the A2X team. This week we’ve been on the Intuit stand at Startup Grind in Palo Alto exhibiting as part of Intuit’s sponsorship and talking to other entrepreneurs and investors in Silicon Valley’s hub for startup networking. Next month A2X will be with the Amazon seller community exhibiting at the Prosper Show in Las Vegas over March 12-14.

Xerocon Austin Debriefing

We’re back from a fantastic Xerocon in Austin I wanted to capture a few of the highlights now that we’ve thawed out. Who’d have expected snow in Austin, not the locals apparently! Xerocon is always a great opportunity to meet up with our partners and friends in the industry and Xerocon USA is the epicenter for us with Amazon being such a massive part of ecommerce in the US, and specialist ecommerce accounting being a fast growing and important market for accountants.

An Insight into the Catching Clouds Academy for Amazon Sellers

Our good buddies at Catching Clouds have created a masterpiece. Something Amazon sellers and their accountants will love. It is an end to end Amazon accounting course that outlines the hows and whys of Amazon accounting. It is the course for you if you’re using Xero or QuickBooks Online to track Amazon sales, either in the US or internationally. Tips and Challenges There are many aspects of the course I respect but the biggest one has to be that Patti and Scott have learned by doing, and often the hard way, and they share these experiences throughout the course.

Amazon Accounting Meetup, The Inaugural Xerocon Austin edition

Xerocon Austin is next week, and it’s a great opportunity for companies, firms and sellers interested in Amazon accounting to Meetup and connect with each other. Scott Scharf, from Catching Clouds and I are organizing a meetup where Amazon accountants and sellers can get together for a drink and a chat about all things Amazon and accounting. If you are in town for Xerocon, or a local interested in Amazon, come talk the tricky stuff with Amazon experts: marketplaces, international multicurrency selling, sales tax, VAT, FBA, inventory, fees, charges and cashflow.

Amazon Australia, Threat or Opportunity?

Amazon launched online product sales in Australia in 2017 and has since established a strong presence in the online market. Australia and New Zealand are relatively small markets on a global scale. However, Amazon’s arrival in the Australian market has been nothing short of transformative. For businesses selling products in Australia or New Zealand - whether they’re manufacturers, start-ups, store retailers or online sellers - Amazon Australia can be seen as a threat, an opportunity, or both.

Xerocon London: Highlights

This year A2X exhibited at Xerocon London, in the ExCel convention centre and it blew us away! We had such positive feedback talking to over 100 UK accounting firms who go through the pain and hassle of manually accounting for their client’s Amazon sales, in spreadsheets, every month. Here’s a few highlights and photos from the event. If you came to see us, thanks for stopping by! We had a great booth, right at the main entrance.

Next stop: Xerocon London

Xerocon London starts in just over a week and while it’ll be our first time exhibiting at Xerocon, we know there’s more in store for us than just introductions at the booth. We’ve attended Xerocon as delegates before, so we know there is something quite distinct about Xero events with a strong vibe of openness encouraging everyone to share and contribute to the community. We are looking forward to conversations with Accountants in the UK because we are interested in hearing how the role of traditional accounting is evolving with cloud services.

A2X Welcomes bookskeep as an Accounting Partner

Here at A2X we feel privileged to have Cyndi Thomason from bookskeep join our group of North American Partners. Two years ago bookskeep started working with their first Amazon seller client and quickly began partnering with more Amazon sellers every month. Cyndi quickly realized something: Many Amazon pros were pursuing the same flexible lifestyle she was! One of the primary goals at bookskeep is to free up their clients so they can enjoy their life and build a business.

Catching Clouds and A2X: What Makes a Great Partnership

A2X and Catching Clouds - A Great Partnership.  I’m pleased to announce the launch of our A2X partner program, and to introduce the first official A2X partner, Catching Clouds of Denver, Colorado, Catching Clouds provides outsourced ecommerce accounting services for online businesses. The Catching Clouds team are experts in Amazon ecommerce businesses, the technology, and the accounting they need to manage their businesses. Owners of Catching Clouds, Patti and Scott Scharf, have been working with the A2X team since January 2014.

Raffingers Accountants feature A2X for Summer 2017

I’m excited to share that A2X is the featured Xero Add-on in the Summer 2017 Tax Tips publication from Raffingers. Raffingers is a chartered accounting firm and Xero partner in the UK, having offices in Essex and London, and a keen focus on cloud-based solutions such as A2X.

A2X is the Xero ecosystem partner of the month

We have some exciting news to share! This month A2X has been named Xero’s Ecosystem partner of the month for the “great work [we’re] doing to help small businesses thrive”. It’s incredibly rewarding to be recognised by Xero. We’ve worked very hard to maintain our 5-star rating in Xero’s marketplace and offer what we consider to be the best Amazon to Xero integration available. As part of the announcement Paul gave the Xero team some tips for selling on Amazon, and some advice for accounting for Amazon sales and fees using A2X and Xero.