Synder vs. A2X

Estimated reading time: 10 minutes.


Technology is the lifeblood of ecommerce businesses.

It's the fuel, the grease on the wheels - it can accelerate growth or cause a crash.

So picking the right providers is crucial.

We at A2X want you to make the right decision for your business based on all the facts, so in this guide, we'll be comparing the features, benefits, and pricing of A2X to Synder.

Bold vs. A2X

Hopefully this guide will answer your questions, but if you are still unsure by the end or want further information or advice, please don't hesitate to reach out.

Keen to know more about why A2X has been called "game-changer" accounting software for ecommerce sellers?

Chat to our teamStart your free trial

What Are A2X & Synder?

An overview of A2X

  • A2X is an award-winning accounting app that can be integrated with sales channels and accounting software providers.
  • It helps sellers interpret, calculate, and reconcile their settlement statements, understand the details of their business’ income and expenses, and provides accurate data to help forecast month-to-month performance.
  • It also organizes books via the industry-approved accrual method of accounting for solid, professional ecommerce accounting.

An overview of Synder

  • Synder allows you to:
    “Automate reconciliation of sales from your favourite ecommerce systems with accounting to always have your books prepared for correct reporting and hassle-free tax filing!”
  • Synder enables ecommerce sellers to integrate multiple sales channels and payment gateways so they can deal with all their transactions in one place.
  • By automating this accounting step, sellers can save a lot of time and potential for error.

The Benefits & Features

At face value, A2X and Synder would appear to perform similar functions.

But you want the biggest bang for your buck, so let's check out the added benefits and features you'll find in A2X.

The benefits & features

A2X has been around a little while now.

Conceived by frustrated Amazon sellers, our years of skin in the game have gone into making the app as effective and efficient as possible - with great results, globally.

Relied upon by accounting firms that support many million dollar businesses, down to small and start-up solo-run businesses, we’ve earned our stripes.

And we want to share them with you.

“I was excited… because [a client was] using some other app and it wasn’t working. I said ‘A2X is going to fix that…’

For one client the transformation has been like night and day.

I sing the praises of A2X all the time in my accounting network groups, because it solves this challenge we have working with small businesses on how to get data from one system into another that is accurate.”

Krissy Justice, TenKey Management and Bookkeeping Services.

“I was getting a strong indication A2X was the best in the market, and the one to go to. I didn’t want to spend months trialling multiple pieces of software.

“A2X does exactly the job you hope it will. The software was easy to integrate and use, and support from the A2X team is quick if you need it.”

Ashley Peat, Brainpower Nootropics.

Our subscription plans are straightforward, start small, and grow with you to handle millions of dollars of orders.

We at A2X know that investing in apps is a big deal for a small business’ bottom line, and we don’t want that to be the reason a business owner doesn’t have proper books from day one.

Our Mini subscription gives you capacity for 200 orders per month with three months of payout history included, and steady order increases with each plan.

This way, you’ll only ever pay for what you need, and our plans are the same across different platforms for easy switching and scaling.

We have also introduced A2X Multi to the mix, for sellers expanding across more than one ecommerce platform.

It’s all about walking our talk of seamless ecommerce accounting without the fuss.

Setting up A2X couldn’t be simpler.

With just a few simple steps, all guided by our onboarding system and numerous tutorials available over in the support center and on our blog, you’ll be up and running in minutes.

Plus, if you need to backdate records or fill the gaps, A2X can help.

That way, whether you started out with no apps or with a different provider, your records will be complete from the day you opened for business.

Check out a case study here on how one of our accounting partners achieved this for their client.

“Easy to set up and use - customer service is wonderful and they follow up and make sure that everything is working correctly.”

Linda O., Capterra.

“We have tried several other connectors before choosing this one and this is the only one that really works… everything goes smooth and you can almost forget about it.”

Luca F., Capterra.

For each of your settlement payouts, A2X creates a neat journal summary of all the transactions associated with that payout, grouped together.

Going beyond simply showing order-related costs, A2X shows you the non-order related costs such as subscription fees, reimbursements and storage costs, too.

By dealing with batches of detailed transactions (based on your settlement payouts) rather than individual lines, A2X keeps the volume of data down, your software working at optimal speed and doesn’t use up a monthly order limit.

All while saving you time and handling the calculations for you.

This is handy as you grow, as you may want to add additional sales channels to your A2X account.

You can rest in the knowledge that A2X will scale seamlessly with you.

“[Amazon’s] reporting offered no visibility of what the real costs were. What does it cost us to do this with Amazon vs ourselves, including refunds, materials, and space? We had no idea what it was costing.

I was super pleased at how gracefully A2X handled that. It did the right thing - the money and expenses from May went in May. All of a sudden my monthly reports made sense.

A2X has changed my business more than anything else. It’s easy and clear. It’s simple. It does what it’s supposed to do, the right way, and it does it all the time.”

David Friedman, Flicks Music.

Understanding your business’ performance month-to-month can help you make informed decisions about its health and longevity.

But the settlement statements you receive from your sales channel(s) don’t always keep to this format. Sometimes they span months - and you have to pick up the slack.

Not with A2X.

When a settlement spans multiple months or periods, A2X will split it up into separate invoices or journals.

As experts in ecommerce accounting, we know first-hand the headache that comes with manually organizing transactional data, so this was an important inclusion in the app’s features and benefits.

Plus, the larger you grow, the more time you’ll save automating this important step.

“Easy to use and immediately saw the value. Splitting Amazon deposits between months was a brutal exercise and now A2X handles it all.”

Catherine F., Capterra.

“To me the best thing about this software is its ability to split the deposits that result from sales in 2 different months. I could not imagine the time it would take for me to have to enter that all in manually.”

Shawn A., Capterra.

The accrual method of accounting is hands-down the stronger approach for ecommerce.

But many ecommerce sellers won’t have heard of these terms before, much less be aware of which to use and how.

Accrual accounting typically takes a little more time and input, but yields much better results for ecommerce businesses.

Although if you have accounting software and A2X, all the heavy lifting is done for you!

Accrual vs cash accounting

You have a much better picture of the true health of your business, and can make long-term plans based on accurate numbers.

In fact, larger businesses are required by GAAP (Generally Accepted Accounting Principles) to operate via the accrual method, so that tells you something.

Cash basis vs accural basis

Get professional books without qualifying as an accountant yourself with A2X.

“Our whole accounting practice runs on this tool.”

Jeremiah K., Capterra.

“This product has added a whole new aspect of scalability to our business, and saves a great deal of time.”

Asher J., Capterra.

The support you are eligible for at Synder depends on your plan. At the time of writing, the more you pay, the better service you are entitled to.

This isn’t the case with A2X.

We are dedicated to premium customer service for every one of our customers, no matter how much you might spend each month.

We also have a wider ecommerce community that goes beyond our app.

For example, there’s the active Ecommerce Back-office Facebook Group which connects sellers and accountants across the globe for discussions, webinars, support, advice, and networking.

We welcome anyone working in the industry to join, no matter their background or whether they use A2X. Click on the link above to check it out.

“I love their customer service. They've easily answered every question and always have the answer I'm looking for. It's great!”

Leeann H., Capterra.

“Love love love! Plus their support staff is so fantastic and if you bring up any valid issues, they will often release a product update to solve that problem in a short amount of time.”

Jillian H., Capterra.

Any ecommerce software can provide a database of useful contacts. But we at A2X go a step further.

We join up with accounting partners and ecommerce specialists across the world to provide sellers with the best connections unique to their needs and industry.

Accountants are niching down, and sometimes that makes the right fit for your business tricky to find.

Our ecommerce accountant directory allows users to search for their perfect partner firm using numerous filters and profile pages.

Becoming an A2X partner offers a range of perks, such as:

  • Opportunities for co-marketing with A2X, on and offline.
  • Opportunities for upskilling, onboarding, and training to increase the value of your service to clients.
  • Limitless networking opportunities across the world.
  • A potential stream of new leads from our directory.
  • A dedicated partner team and priority support, always.

We are dedicated not only to great service and an excellent product, but to nurturing a worldwide community that uplifts, supports, and learns together.

“Amazon has grown its business almost 10 times over in the last 10 years.”

Business Insider.

With Amazon’s monumental growth in the last decade has come equally steep accounting challenges to boot.

And we’ve been there through it all with our users.

We’ve earned our reputation through years of collaboration, engagement, and innovation, to solve our customers’ problems as they arise.

By partnering with us, you’re signing up for a shortcut to years of experience, tried and tested methods, and a network of specialists at your service.

All trusted by expert accounting firms across the globe.

Monthly Plans & Pricing ($USD)

A2X plans
A2X is available for Amazon, Shopify, eBay, Etsy, and Walmart Marketplace - or a combination!
And it integrates with QuickBooks, Xero, and Sage accounting software.
MONTHLY

MINI

200 orders
1 sales channel
1 marketplace
$ 19

STARTER

1,000 orders
1 sales channel
Unlimited marketplaces
$ 49

STANDARD

5,000 orders
1 sales channel
Unlimited marketplaces
$ 69

STANDARD 10K

10,000 orders
1 sales channel
Unlimited marketplaces
$ 139

PREMIUM

15,000 orders
1 sales channel
Unlimited marketplaces
$ 199

MULTI 1K

1,000 orders
2 sales channels
Unlimited marketplaces
$ 79

MULTI 2K

2,000 orders
3 sales channels
Unlimited marketplaces
$ 99

MULTI 5k

5,000 orders
4 sales channels
Unlimited marketplaces
$ 149
Synder plans
Synder is available for Amazon, Shopify, eBay, Etsy, Walmart Marketplace, and more.
It integrates with QuickBooks, QuickBooks Desktop, and Xero accounting software.
MONTHLY

Medium

500 transactions
$ 39

Scale

1000 transactions
$ 89

Large

1000 transactions + invoicing
$ 199

New A2X customers can get one month of A2X for free.

Get started for Free

What the People are Saying About A2X

Overall rating
Star rating
4.9/5
From 280 users reviews
Average score
  • Ease of Use
    Star rating Star rating Star rating Star rating Star rating Star rating
    4.7
  • Customer Service
    Star rating Star rating Star rating Star rating Star rating Star rating
    4.8
  • Features
    Star rating Star rating Star rating Star rating Star rating Star rating
    4.8
  • Value for Money
    Star rating Star rating Star rating Star rating Star rating Star rating
    4.6

Source: Capterra

4.9 overall rating from 2125 reviews across

Switching from Synder to A2X

Already using Synder?

No worries, it's pretty simple to switch. And if our reviews are anything to go by, you won't regret it!

Chat to one of the team today for 1:1 support switching from Synder to A2X. We can help backdate all your records so that there are no gaps in your books.

Try A2X for free
Switching from Synder to A2X

'This product has added a whole new aspect of scalability to our business, and saves a great deal of time.'

Asher J., Capterra.

A2X 5 Star reviews

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