Ecommerce Accounting Guide for Business Owners [2026]

Hey everyone, my name is Geoff and I'm the head of marketing here at A2X, e-commerce accounting and automation

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software for the world's leading Shopify, Amazon, eBay, Etsy, and Walmart sellers as well as their accounting

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partners. And speaking of partners, uh I'm joined here today by Scott Sharf from Sharf Consulting. Um Scott is an

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expert in helping e-commerce sellers streamline and optimize their back office. Uh he helps businesses with

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their accounting processes in tech stack which is going to be a lot of the focus of what we're going to be talking about

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today. Uh he also helps folks select the right inventory management solutions uh which can get really hairy. He provides

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entrepreneurial coaching uh and a ton more. And if Scott looks familiar to

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many of you um there's a reason for that and it's because uh Scott has been in

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the e-commerce accounting space for well over a decade. He was actually the co-founder of Catching Clouds, one of

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the first, if not the first, uh, specialized e-commerce accounting practice in the United States. Um, so,

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you know, just to kind of TLDDR this, if you're an e-commerce business owner, uh, and you want help optimizing your back

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office administration, Scott is your go-to resource. And, uh, we've included a link in the description below to his

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website. So, if you want to get in touch, please do so there. Scott, um, thank you so much for joining us on on

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today's video. and uh for sharing your expertise. No, thank you, Jeeoff. It's always fun collaborating both with you

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and uh the whole team at A2X. Okay, so in this video, we're going to talk about what automated accounting actually looks

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like for e-commerce sellers in 2025. Most sellers that are watching this probably didn't start an online store to

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do the accounting or or get caught up in the back office administration of it all. So the idea of automated accounting

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is is really appealing because in theory you get the benefits of accurate numbers to help you make informed decisions uh

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and you don't have to deal with the admin headaches. But the challenge with e-commerce accounting automation is that

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it lives on a spectrum. Every single person probably has a different definition depending on the tools and

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technologies that they're using. Some solutions deliver a part of the process. Others make uh bold claims that they can

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do all of it. but don't necessarily deliver. And with the proliferation of AI, things are getting even a little bit

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more confusing. So, Scott, I'm going to start off the video with this question for you. What does automated e-commerce

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accounting mean to you? And how much of the process can we actually truly automate? Yeah. So, um, when it comes to

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e-commerce accounting, it's it really means that that data is flowing in automatically that either you or your

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accountants aren't waiting until the end of the month and downloading data and pivoting data or making guesses or doing

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other things. Is there still a need for actual bookkeepers and accountants and controllers, especially controllers who

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are going to make sure that all the numbers come together and tie together and then can tell you a story about what

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happened in the current month based on this accurate data. But you're not paying for as many humans to be doing

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data entry for them to double check things where things can where things aren't accurate because somebody broke

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your spreadsheet and the calculations wrong and all of that other stuff. What it means to me is you have a consistent

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way where there's daily, weekly, monthly processes for you to run your business and for the data to flow cleanly,

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consistently in in an integrated way into your general ledger and that you can trust it. I love that. And I know

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that you have a very clear view of what this actually looks like in practice. So I'd love for kind of my next question to

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be could you show us that view like what is your ideal automated e-commerce accounting setup looks like uh look like

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and then could you walk us through uh the process? Sounds great. Let's do it.

Automated Accounting Setup for DTC

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So there are a number of key functions on top of just the regular accounting when it comes to e-commerce. Okay. Um

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the first is how are you going to post your income? You know, if you sold 100 items, did you get paid for all those

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hundred items and reconcile to cash? Okay. And that's really where A2X comes

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in. And depending on how you look at it, that's probably the first third of e-commerce accounting on top of all the

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regular accounting. Okay. The next key function is how are you going to post

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your cost of goods sold? Okay. So, I sold 100 widgets at $10. I need to

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reduce my inventory by $1,000. So I know if I sold X amount,

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how profitable I am. Okay. Then the next piece that more than likely probably

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starts first, which is have you when you purchase products, how do you account

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for them properly? Okay. And then the last little piece is any inventory adjustments and then some very specific

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month-end close that has have to be done uh you know by the accountants to make sure the balance sheet balances vendor

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deposits accurate inbound inventory and a number of these other details. So looking at this at this image in the top

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left you've got your channels. So this first one is specifically for a direct to consumer only and then we'll talk

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about if you're also doing wholesale as well on the next slide. So, what it's going to do is A2X is going to pull in

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all of that income for Shopify, Amazon, eBay, Walmart, Etsy, and it's going to

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post it into a summary invoice either per day or a couple invoices per month

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following acrual rules. And in my opinion, uh, instead of posting every

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single invoice where you have to apply a payment and track every single invoice in your accounting, this is about 5% of

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the work is to have A2X post this in a summary fashion. Especially because both

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Zero and and QuickBooks uh, QBO aren't set up to accept thousands or tens of

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thousands of orders. It's just noise. What you care about is I sold 10 units.

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Did I get paid for 10 units? And A2X specifically does that very well. I've

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been working with them for over a decade. And that you end up with that data. And so for Amazon and eBay, uh,

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Walmart and Etsy, they're going to post those based on the settlement statements from match all the pennies and allow you

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to map everything from sales income to shipping income to discounts to refunds and Amazon FBA reimbursements and other

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items. So all the accounting gets mapped properly and it gets put in the right buckets in a limited number of buckets

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so it's easier to manage. In the case of Shopify, it's going to post a daily invoice that's going to match your

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Shopify pay output to the penny which includes fees and everything else. And any other payment processors, it's going

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to put those into a clearing account. So, what it's going to do is it's going to optimize income getting into your financials with the least amount of data

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or invoices or journal entries so that you have accurate income that you can reconcile and track back to know that's

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accurate. Okay? If you're wondering, well, why don't I do that with another tool or the inventory management system?

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They also have a copy of every order. The difference is is that those tools are looking at every order. You want

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every order in your inventory management system. And even if they do a consolidation, they're going to

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consolidate based on a 24-hour day or a week or a month. That does not break it

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into the pieces that accountants need to as efficiently as possible make sure that the money going in and out of your

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business is accurate. Okay. So, and then with A2X, you have the option is you can

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upload your costs into A2X if you don't have an inventory management system. you currently have spreadsheets and you

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don't really trust your spreadsheet calculations to to create the number for your cost of goods sold, you can upload

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those costs into A2X and it'll post the historical cogs for all of your orders, both historically and as you move

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forward. As long as you keep those costs accurate and up to date and that's really going to cover about 60% of the

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e-commerce accounting, you're most of the way there and you can continue to work off spreadsheets. But as we were

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talking before, there's a point where you need that automation to make sure you're managing how you're purchasing

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inventory and you have a trusted source. So an inventory management tool is going to do a few key things. It's going to be

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a trusted source for purchase orders where you purchase all your products. Every purchase order, even if you make a phone call to somebody and they're

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sending it to you and you don't email them anything, you want to create something that's tracking, I've

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requested this inventory, it's showing up at some point in time, a thousand widgets or whatever else. Okay. The next

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critical thing is knowing your costs. And this is the foundation of having accurate numbers. This is the most common thing that goes out of control is

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when people switch from buy costs. I spend $10 for a widget versus it

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actually cost me $30 after it's shipped from Vietnam or Japan or wherever.

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Coming back over, that's your landed cost where you take the buy cost and you add in any inbound shipping, any

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insurance, and any customs and tariffs and duties, which are a big deal now, to

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make sure you know the total cost of that product when it's sitting in your warehouse. So, you don't sell it for

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less than it paid you to make it live and available in your warehouse. So the inventory management system is going to

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allow you to know the vendor, the buy cost, the quantity, the SKUs, and you'll be able to add those additional costs

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and be the trusted source for costs. The next thing it's going to be is the trusted source for your inventory

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quantities. When you receive inventory or you sell inventory, it's the one that's going to keep track of that.

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Anybody that's on spreadsheets and if you're working with a third party uh 3PL warehouse, an external warehouse, you

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can't just trust their numbers. And it's sometimes it's not trust but verify. It's trust but or don't trust and say

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wait there should be another hundred units. Where are they? This is a big deal. Many people move off of

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spreadsheets to an inventory management system because they're working with the 3PL and they have no other way to

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validate their numbers and they know there's something wrong with the numbers from the 3PL. I had a seller who had

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$50,000 of inventory just disappear because the the warehouse reported it

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and we looked and it just disappeared financially because it wasn't reported to us. It had just disappeared. It took

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four months until the 3PL did an audit and found a cage full of his other product. He had already bought another

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year's worth of product. So these are one of the key things. But once it does that, then you can have the accounting.

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So, to take a step back, the inventory management tool is going to pull in every order. It's going to push

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inventory quantities up as well as shipping confirmations and manage that portion of it. So, you're going to buy

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product, you're going to receive product, it's going to update your inventory, it'll update what you're selling, and you'll be able to track

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those things and generate those things. Now, when it comes to the accounting, when you're working with A2X, what you

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want your inventory management system to do is when it creates a purchase order, it's going to create a bill in Zero or

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QuickBooks online. That's going to tell your accountants that you've spent some money. Otherwise, they have to wait

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until you either make a payment, which could be a prepayment, and for 25% of

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the overall order, but that's all they know about. So, this helps you communicate between operations and accounting without there being a direct

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communication or an email or a slack then or they wait until you randomly get

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an invoice. Okay? So, they can't track your outstanding accounts payable and what commitments you've made. Oh, you

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you're spending $100,000. You can't project cash flow. You can't make financial decisions if those things

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aren't there. So, what you should do is when you issue a purchase order, even if you do a phone, you should always create

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it in your inventory management system. should create that bill. So that is a key piece of the of the pie or the of

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the puzzle or whatever else. So the next piece is posting cost of goods sold. Yes, you can upload your costs into A2X

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and you can choose to post all of your cost of goods that way. In general, the

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inventory management system is the most accurate place of cost of goods sold because it has all of the ship dates.

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A2X is focused on income and can post COGS that align with that income. But

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what you can do is then not have A2X post cost of goods sold and have your inventory system that has your trusted

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costs for that day, hour, whatever, and the quantity that's sold for that skew

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and post that cost of goods sold in on a daily basis into your general ledger per

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channel. So, if you haven't heard this, instead of having a really tall chart of accounts where you have all the Amazon

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income, sales income, shipping income, discounts, refunds, and then Shopify, and then eBay, the idea is just to have

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just those total categories and use what are called tracking categories or classes to create a channel one. That's

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Amazon, Shopify, Walmart, Shopify 2, Shopify 3. So you can continue to grow your business and where you do your

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financials horizontally and it allows you see profitability per channel because in this model in your financials

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you only want a dollar amount for your inventory. You're not trying to track the quantities and SKs and per skew

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costs and any of those details in Zero or QuickBooks Online. So that's probably a key topic. And then the last piece

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that inventory is doing is when you do a stock change, an adjustment for lost,

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stolen, damaged, expired, whatever, whatever adjustments happen, it's going

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to just post those adjustments. So, you want limited information flowing in. Whenever you create a purchase order, it

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updates your accounting. Okay? And you can sync the payment status back and forth as well. When you post COGS, when

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you sell products and ship them, it's going to update your accounting on a daily basis, typically

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with a journal entry, and then whenever you make adjustments, whether you do a weekly stock take or a monthly one, but

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that pulls it together where you're asking A2X to post income, that makes it as efficient as possible for you or your accountants to reconcile the money going

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in and out of your business. and then the inventory management system to do its function to manage your inventory

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process and efficiencies and only post the limited information that your financials need to be accurate. Awesome.

When to Hire an Accountant

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Scott, you mentioned you or your accountant. Uh, one question that we get a lot is at what point should you

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consider starting to work with a specialized e-commerce accountant? And given the information that you provided,

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feels like if you're kind of going down this route, it would be as soon as possible, right? or what are your thoughts on that? Well, I mean for an

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entrepreneur, is it the best and most usable useful use of your time? Are you

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losing weekend time with family or your hobby or whatever else or stress doing

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this? Is it the me best and most valuable use of your time? Would your time be better spent either taking time

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off and relaxing and thinking of new ideas for products or hiring new team members or focusing on your marketing or

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something else than actually doing the accounting. As soon as you get to that point, and most people get to it fairly

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quickly. I happen to have married an accountant and I haven't had to balance a checkbook in over 30 years. Um, but it

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get you get there very very quickly. So, in general, it's as as soon as you can,

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but you want to make sure that you're outsourcing it to someone that is

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focuses on e-commerce business and understands inventory-based businesses, preferably somebody that's certified on

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A2X accounting and actively focus on focuses on this space and then deeply

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understands your business that you can actually have a conversation with them. And then that's also technical that it

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understands these things. But these slides, I build and share them with sellers and founders so they understand

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how the data gets into their financials. I explain it just as much to my peers and friends that are accountants and

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other people that I'm partnering with where I support their accountants to understand, oh, this is the cleanest

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view of how the data is supposed to flow so that they can support it. So they understand their role, they understand

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your role. you have responsibilities about creating purchase orders and and you know spending the money, sending

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payments off to your vendors. They have to record it all. If most of it's recorded, it's not it's not all perfect.

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And you want those bookkeepers and accountants controllers double-checking things and doing internal controls in

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case this automation gets a little bit off. Yeah. Goes beyond compliance, right? Yeah, like they they set up the

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systems, ensure compliance, but in addition provide added value with the numbers that they're providing and then

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the the supplementary insights like as it relates to your shipping costs as it

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relates to uh your you mentioned profitability by skew as it relates to your your pricing strategy so on and so

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forth. There's a lot of additional added value beyond compliance when you work with a specialized e-commerce accountant. That was awesome. I'm

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appreciate you walking us uh through your ideal setup. Now, Scott, what happens if somebody has direct or

Automated Accounting Setup for B2B & Wholesale

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wholesale orders? Yeah. As soon as you start doing some um either direct orders

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um or orders on terms, okay, uh if you just have a handful of those and you're

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doing those through Shopify draft orders, you can actually continue to use A2X. They have new B2B functionality.

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But when you start getting serious about it where you are taking either phone orders or getting purchase orders,

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you're expanding into wholesale, you're partnering with a fair um or you're

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doing EDI which is a data exchange to connect to Target from an EDI

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perspective or to Best Buy or to Chewy or PetSmart if you're selling pet

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products along those lines. You're going to be having all of those orders come in. And the idea is what you're going to

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want to do is flow all of those orders into your inventory management system. For those types of orders, you want to

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track them in a normal sales way. So for every order, you want to have an invoice

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in your accounting that tracks your accounts receivable. So, how that would work and then many people expand to the

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point where they have a dedicated Shopify site that's just B2B where you've set it up where your your B2B

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customers log in, they have a login, they have cost plus or list down pricing, they have to buy in case

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quantities, they have to buy 5,000 minimal order and start creating those functions around you expanding into that

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space. Now, you want the accounting to be accurate. Okay? And this makes it easier for the accountants as well. So

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all of those orders as individual orders are all going to flow into your inventory management system. They'll of course flow to your warehouse or your

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3PL from there to be fulfilled. Okay? And they can be on terms or paid

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upfront, however they're paid. Okay? What's going to happen and the only difference on this piece is that the

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inventory management system is going to sync those over as an individual invoice to your general ledger zero or

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QuickBooks online. Okay? And then it's going to sync the status back and forth. So, if you have a large customer that buys 50 grand at a time and send you a

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wire every two weeks, your accountants are going to see the wire. They'll be able to update it in your general ledger

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and it'll push that payment stash status back over to the inventory management system so you know where things stand.

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And then it'll also be able to post cost of goods sold for those orders. So, as

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part of that daily piece, it'll the IMS will post the cost of goods sold for all of your DTOC orders that have been

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posted. the income's been posted by A2X and all of those other individual orders. But when you get this, you're

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asking the inventory management things to do what it's best at, okay? You're asking the general ledger to absorb the

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data and allow you to do the accounting and get to double entry accounting that you can take to the bank or to the IRS

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or whoever else. And A2X is doing what it does best of posting that income by asking everything to do the right steps.

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Everything flows and you can optimize that. And then you can adapt and choose. You can decide to do quote to order to

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invoice right out of the inventory management systems like Sin7 or Finale that work very well in this model. Okay,

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they support turning off income posting and working properly. So, it plays nicely with A2X and keeps your

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financials clean. Okay, they're not trying to do everything. They're trying to do what they're best at. But when you

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create those orders, it's there. And it's a little shift if you've been doing a lot of Shopify draft orders. Sometimes

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that's handy. But if you're doing lots of sending stuff to influencers or marketers or returns or replacements or

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things along those lines, an inventory management system gives you a way to do that inside their system. And with this

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integration, it'll push the appropriate data across so that the accounting stays up to date and that it's flowing on at

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least a daily basis, if not in some cases real time as invoices are created until you're done. So, it's just a

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slight tweak on it, but it's really critical that once you have an inventory management system, it makes expanding

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into wholesale, B2B, direct sales away from just everything flowing through Shopify or Amazon so much easier and the

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accounting can stay up to date as well. So, Scott, we we've known each other for a while now, and I know that you have

Choosing an Inventory Management System (IMS)

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for a long time have had very strong opinions on uh inventory management solutions. In fact, I know that you even

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had a saying. Uh, am I putting you on the spot by asking you to remind me of

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what that was? No. So, what I said for probably over a decade, and there are plenty of videos out on YouTube and

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elsewhere, which is I would say all cloud inventory tools suck. Some suck less. Where at catching clouds, I

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wouldn't let any of them connect to the general ledger because they push too much information, the wrong information.

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they'd corrupt the financials to the point where it made it harder to get to

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close books so people knew where they stood financially. Now, they still did some of the other work. Things have

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changed in the last few years. Uh, basically, for the most part, they've actually done a better job of both

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controlling their data and generating purchase orders and costs. So, that's better. They're collecting better data,

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but they've also uh controlled and built better integrations to QBO and Zero. So,

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uh, so yeah, it's, uh, it's, uh, it's been fun. So, given your strong opinions, I'd love to hear about what

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your considerations are when when choosing an IMS when you're working with one of your e-commerce clients. Yeah.

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So, probably the biggest thing um, is that when I'm talking to people, I've

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whenever I get to the point where people are reaching out to me is they've demoed five, 10, 15, 20 solutions. They've

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talked to a bunch of their peers. um and their peers have very different businesses. They might be an e-commerce seller, but one person has a warehouse,

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the other one has a 3PL, the other one sells internationally, the other one manufacturers. And everybody's business

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is a little unique. But probably the best advice I would have is document

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your requirements. Just stop. Okay? And I did a deeper version of this with one of our peers, another A2X partner, uh,

22:55

Steven Brown at Ledger Gurus, uh, where we'll share the link to our conversation that we geek out over this stuff all the

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time and we go into even more detail. But the biggest thing is just to write down your requirements, okay? It needs

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to support bundling and kitting. It needs to be able to support dynamic bundling. It has to integrate into

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Shopify. It has to uh support um our warehouse management system or our

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barcodes for our warehouse. It has to provide accurate financials. It has to

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do multicurrency uh purchase orders. Whatever that is about your business, you know, your

23:32

business, write those down. Okay? If you've tried another tool in the past and bad things happen and you've killed

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it off, you're sort of using it or you're sort of using a system now and there are like five things you hate about that. Write those down as things

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you don't want. Okay? Like it's just getting it to to stop and then go look,

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if you're supporting migrating from spreadsheets, will it do the fundamentals that you need? Like you can write down the basics, too. Can I create

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a purchase order? Will it let me email that purchase order? Can I put stick figure images in the email that I send?

24:03

because I can't just send a description because I'm translating to another language. Whatever those pieces are.

24:09

Okay. Does it support tracking inbound freight? What happens? Will it support

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every time I place an order with my supplier, they ship it in five batches? I'll get a container every other month

24:21

for the year. Can it support that? Will it will it help me track those things? Will it work with Amazon FBA? Will it do

24:29

whatever? And I have a comparison list of over 70 of these solutions. that's 300 fields deep that I use both to help

24:35

sellers find the right version but I also consult back to these companies as well to help them fill gaps in their functionality okay and then you know and

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then write those down narrow it down to two okay and then demo those and take

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notes don't just let them do the standard demo you can let them do the standard demo for five or 10 or 15

24:57

minutes and then say show me how purchase orders show my operations manager how I receive inventory

25:03

Show me how landed cost is calculated. Oh, you do it based on quantity, not

25:09

weight. My stuff's really heavy. Your tool won't calculate landed cost based

25:15

on the weight that if I bought $100,000 worth of product and like three of the items weigh a ton and the other weigh

25:23

like a feather and you can't allocate that, you're going to put the same amount of shipping on a feather as you

25:28

would a ton, something that's a ton. Walk them through how they look at quantities. Have walk them through the

25:35

reports. Do they do moving average cost for your cost of goods or do they do

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first in first out and track every sale? That's not always a killer piece. You just need to understand what that is.

25:47

And then does it integrate with all of your existing technology, specifically your general ledger and of course all of

25:54

your channels. So, you want to make sure you've got those things and then, you know, demo two systems, document them,

26:00

go through and then compare them and rank them, get quotes. The cheapest solution isn't always best. Okay. Um,

26:09

you want to make sure which which one works best. The next thing is right now I would say by the end of this year

26:15

every single inventory management solution that doesn't have an AI based demand planning inventory planning

26:21

solution that tells you when you're overstocked you know gives you 3 days 5 days two weeks warnings to place a

26:28

purchase order for something that takes 62 days to show up at your warehouse they're going to be at a disadvantage or

26:34

work with one of the tools that are out there you know Fleird Predico whoever. Um, the other piece is it's almost more

26:41

important who implements it as to the tool itself. You want to pick the right tool, okay? And narrow it down and go

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through an actual process, a documented process just on a Google sheet or whatever so that you're doing it

26:54

properly so you know you're comfortable with the right decision. But what it comes down to is implementing these

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tools. It's usually a four to eight week process to get it implemented. This isn't something that's going to be set

27:04

up in a day. You're going to do it over the weekend and whatever. It's just not possible for any business over $3

27:10

million. It's just not. And if you have manufacturing and another two to four weeks to re-transate and get everything

27:15

set up there, then after those two months, you're going to have a month of going live and training with it where

27:21

you're running your old system and your new system in parallel. And then after that, you get comfortable for the next couple months. And then you can optimize

27:27

and do things along those lines. But depending on some of the inventory management systems, Finale does their

27:33

own implementations and they have a phenomenal team and great customer support and you can trust them to do it.

27:40

Okay, Sin7 has an okay implementation teams, but their implementations for a

27:46

few thousand dollars are so lightweight that it doesn't finish everything and you might have to redo everything three

27:52

months, six months later if you don't. I always recommend hiring one of the many great Sin7 external partners that will

28:00

spend those two months with you, that'll train your team, that'll customize and adapt these tools to your business so

28:05

that it's fully implemented. I love how you have such a pulse too on each of these inventory management solutions.

28:12

And you didn't mention this, but I'll mention it for you. Like I know that you work directly with o most inventory

28:18

management solutions servicing e-commerce. I know that you're giving them feedback on their road map and so on and so forth. So, uh, you know, if if

28:26

folks watching this video are looking for somebody to help with implement, uh, not with with selection, I would

28:32

definitely highly recommend, you know, reaching out to Scott um, after this video. Okay. So, so we've gone over your

28:38

considerations uh, for uh, for evaluating an inventory management solution, but let's talk a little bit

Choosing the Right Accounting Software for Ecommerce

28:43

about what they are for an accounting solution. Yeah. I mean, if you don't have one, one of the biggest challenges

28:50

I'll say is is that you've got zero in QuickBooks Online. They're Pepsi and Coke. Going

28:56

with either one is fine. Okay? There's no reason to change from

29:02

one to the other and back to the other because every time you go through a migration, you end up usually with two

29:08

or three months where you don't have any financials. You're totally in the dark just like when you started the business before you did everything else. So if if

29:15

you're on one or the other, okay, you can stay there and it then

29:22

then really if you already have an accounting partner, hold them accountable to do the things they need

29:27

to do. Now, if they've used a tool that has pushed in 10, 20, 30, 50,000,

29:33

100,000 transactions from your shopping cart and things are out of control, you

29:38

might have to have them start over with a brand new file to get things cleaned

29:43

up. Okay? Um, but for the most part, hold your own accountants comp, you know, hold them

29:50

accountable. Have a weekly meeting or more with them and hold them until they've got things cleaned up to your

29:56

satisfaction. And then if they can't do it, then you can look for an alternative. But really, Zero and QuickBooks Online are both there are

30:03

pros and cons to both, but they're both solid solutions. They're different companies. QuickBooks Online tends to be

30:08

a little more expensive. I have some very strong opinions that that about them, but for the most part, you need to

30:14

make sure that they integrate with your banks. in the US. That's pretty much a given these days with the Plaid

30:19

integrations that it'll support your business from your current currency to multicurrency to whatever else for at

30:25

least the next 12 to 24 months. Okay. Um and that it integrates with payroll

30:31

accounts payable financial apps, dashboard apps, cash flow apps, um

30:37

whatever else you're doing, your payment processors, things along those lines. Um

30:42

and then another key consideration is that um your accountants, your trusted

30:48

partners support it. Okay, if that and if you're not sure, you haven't decided,

30:54

you sort of don't really have anything, you're on one of the lowcost free solutions are still on spreadsheets,

31:00

which I run into companies that are over 10 million that go really fast that are still on spreadsheets.

31:05

Find your trusted advisor. Any many or any of the A2X partners, e-commerce

31:11

accounting firms out there are a great choice is find the right trusted partner

31:17

that's going to provide the services you need, whether that's bookkeeping, accounting, controller, or CFO or tax

31:23

services. Don't typically ask somebody that only does income tax to do bookkeeping or client accounting

31:28

services. Please don't. They're really good at taxes. They geek out on that stuff, but they're really not great about running a daily, weekly, monthly

31:35

process. Um, they're all too busy doing taxes right now while we're filming this, so I'm not worried about them

31:40

seeing it. Uh, anyway, and then work with them and look at what they recommend, but they should be asking you

31:47

questions about your business versus just saying, "Oh, we only work with this." But if you like them and they

31:54

work with QBO or Zero and that's their standard, then go with it. And in general, I'd say once you get on one,

31:59

you're going to stay on it until you either sell the business or are growing at 10 or$20 million, you know, a year

32:07

and you outgrow it at 70 million and you have to go to something else. Yeah. Yeah. Totally agree. And uh to your

32:14

mention about A2X's expert e-commerce account and bookkeeping directory, we'll make sure to link it in the description

32:20

below so you can click on it and uh and potentially find an accounting partner that uh that suits your needs. So,

32:26

Scott, I always love chatting with you, whether it's uh in a recorded format, on a YouTube video, or just generally

32:33

speaking. We talk most days. Uh but I just want to say for everyone here that's watching, thank you so much for

32:39

lending your expertise. Um, and if anybody needs support, whether with

32:45

e-commerce accounting automation, whether with selecting inventory management solution or any of the other

32:51

services that uh, Scott and and Sharf consulting provides for e-commerce businesses, uh, please do reach out. Uh,

32:58

there's a link in the description below. Um, so Scott, thanks again and uh, we'll

33:03

see you soon. Thank you.